Art direction for Pringles EMEA & global market content bank.
Re-defining the look & feel of snacking's special occasions.
Art Direction & Retouching
Refining a lively, warm and sharing visual perspective.
Development of photography and videography guidelines alongside Art Direction for 2021-2023 EMEA content across key calendar moments.
Identifying special occasions throughout the year, adapting set design, lighting and styling's look and feel accordingly for each environment.