Commissioned content creation and social media brand's art direction.
Demystifying the skincare industry by creating a minimal, honest and fresh look & feel in line with Typology's core values.
Art Direction & Social Media content creation
Simple, considered and effective to reflect the brand's values and products' formulas.
Typology was born from a mission: to demystify the skincare industry. Designing and producing naturally active, effective and sustainable skincare in France.
Photography was developed so that key ingredients and nature props would be use, reflecting the brand's fair sourcing of their organic ingredients - humble, imperfect and fresh.
Social media content takes those same principles and applies them across colour, typography and layout.